FIR Live #15: Reaching Influencers

FIR Live #15: Reaching Influencers

by Archive
0 0 10 years ago
Outreach by PR professionals to influencers via online channels has resulted in a firestorm of criticism. A recent form email from a publicist designed to generate awareness for his client resulted in a wide variety of opinions. Joinins us to discuss this particular email and the issue influence in general will be John Bell, managing director at Ogilvy PR; Gary Vaynerchuk, a well-known social media figure (and the person who was promoted in the email pitch referenced above); John Cass, the PR ... See More

Find us on Facebook

iAB member
Copyright 2019 - Spreaker Inc. a Voxnest Company - Create a podcast - New York, NY
Help